Must Be Nuts
Scroll the case file to watch each flavour slide past the spotlight. Every swipe reveals another accomplice in crunch.
About Us
We’re on a sweet revolution – minus the sugar.
"Why should healthy food taste boring? I wanted to change that!"
A serial entrepreneur with a passion for health and wellness, Nikunj saw the massive gap in India’s dessert industry—where “healthy” often meant compromising on taste.
MonkMagic Desserts Private Limited was launched in February 2025 with the vision of making zero sugar the new normal.
He set out to create a brand where indulgence meets nutrition, ensuring that every scoop, sip, and bite of MonkMagic is as satisfying as its sugar-loaded counterparts, minus the guilt.